Gregory Brand Marketing Specialist
Your Role at Gregory The Brand Marketing Specialist will help develop execute and monitor marketing programs across a variety of channels.
This role is an ideal fit for individuals looking to be part of a growing marketing team in a positive dynamic environment.
The key responsibilities of this role include mid and longterm strategy for product and brand marketing overseeing photo and video shoots managing global assets and writing and editing brand communications.
This position includes researching the market and analyzing trends to contribute to the organizations marketing strategy and providing advice as to how to best reach the target market.
The Brand Marketing Specialist works closely with the product creation team and acts as an important product knowledge bridge between the two departments.
This crosscollaboration enables the Marketing team to create and execute effective gotomarket strategies for new products.
Help develop and execute brand and product marketing strategies for future season gotomarket plans including research writing organization and execution.
Oversee photo and video shoots including booking creatives developing shot lists writing scripts organizing product and props and collaborating with marketing and product teams.
Organize and maintain asset portal for global and US sales teams.
Write and edit marketing copy for a variety of assets including hang tags sales collateral retail employee training modules and marketing campaigns.
Research and analyze consumer trends and competitor offerings to help define the brand marketing strategy for both product and brand marketing.
Assist with coordination of an annual tradeshow and a few consumer events throughout the year including event logistics setupteardown and hosting.
Collaborate with other internal teams to develop and monitor strategic marketing initiatives Work with marketingcreative team to identify branding ideas graphic designs promotional materials and advertising copy.
Bachelors degree marketing concentration preferred years experience in a comparable role Strong written and verbal communication skills Strong attention to detail and ability to manage numerous projects simultaneously Strong photography and video sensibility creativity and compositional understanding A selfstarter with the ability to independently move projects forward prioritize tasks and meet deadlines Knows how to have a good time curious and passionate Why Youll Love Working Here Our North America office is located just a few miles south of downtown Salt Lake City at the base of the Wasatch Mountains giving our small tightknit team amazing access to worldclass hiking biking fishing skiing and snowboarding within a stones throw of the office.
With degree views and open windows you can enjoy the fresh air and you can feel the energy of the mountains all around you.
At the risk of giving the ole sales pitch we are proud of our culture at Gregory so why not tell you about it.
The work environment is fun and dynamic with no shortage of learning opportunities due to our highly collaborative environment.
We have a workhard playhard mentality and are supportive of finding a healthy worklife balance.
When it comes to professional development our high employee retention rate and tenured team is the best indicator that there is no shortage of opportunities to learn and grow.
We are fortunate to have a passionate and supportive parent company Samsonite a world leader in the travel space which provides financial stability and allows us to pay competitive salaries with great benefits.
At the end of the day we put a lot of value on each and every one of our team members.
What We Value We are a productdriven company so we place a huge amount of value in high quality design craftsmanship materials and responsible sourcing.
We care about our outdoor playgrounds and the future of the planet so we seek out environmentally conscious innovation and take real sciencebased steps to measure and reduce our overall footprint.
We believe in the incredible physical and mental health benefits we acquire from spending time outdoors.
We seek to foster aspiration without intimidation and we welcome all adventurers.
Our passion drives us to ensure every one of our products bears the mark of our handson groundup effort to curate new ideas materials and technology to deliver something that is uniquely Gregory.
This ingenuity and passiondriven mission can be felt beyond our products across all aspects of the company.
It informs the style in which interact with our customers our consumers and our community.
No matter how our consumers define adventure or wherever their curiosity leads them its our job to enhance and empower their experiences.
Gregory is an equal opportunity employer and is committed to promoting and maintaining a work environment in which all applicants associates customers and other individuals are treated with dignity and respect free from unlawful harassment discrimination or retaliation.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
This role is an ideal fit for individuals looking to be part of a growing marketing team in a positive dynamic environment.
The key responsibilities of this role include mid and longterm strategy for product and brand marketing overseeing photo and video shoots managing global assets and writing and editing brand communications.
This position includes researching the market and analyzing trends to contribute to the organizations marketing strategy and providing advice as to how to best reach the target market.
The Brand Marketing Specialist works closely with the product creation team and acts as an important product knowledge bridge between the two departments.
This crosscollaboration enables the Marketing team to create and execute effective gotomarket strategies for new products.
Help develop and execute brand and product marketing strategies for future season gotomarket plans including research writing organization and execution.
Oversee photo and video shoots including booking creatives developing shot lists writing scripts organizing product and props and collaborating with marketing and product teams.
Organize and maintain asset portal for global and US sales teams.
Write and edit marketing copy for a variety of assets including hang tags sales collateral retail employee training modules and marketing campaigns.
Research and analyze consumer trends and competitor offerings to help define the brand marketing strategy for both product and brand marketing.
Assist with coordination of an annual tradeshow and a few consumer events throughout the year including event logistics setupteardown and hosting.
Collaborate with other internal teams to develop and monitor strategic marketing initiatives Work with marketingcreative team to identify branding ideas graphic designs promotional materials and advertising copy.
Bachelors degree marketing concentration preferred years experience in a comparable role Strong written and verbal communication skills Strong attention to detail and ability to manage numerous projects simultaneously Strong photography and video sensibility creativity and compositional understanding A selfstarter with the ability to independently move projects forward prioritize tasks and meet deadlines Knows how to have a good time curious and passionate Why Youll Love Working Here Our North America office is located just a few miles south of downtown Salt Lake City at the base of the Wasatch Mountains giving our small tightknit team amazing access to worldclass hiking biking fishing skiing and snowboarding within a stones throw of the office.
With degree views and open windows you can enjoy the fresh air and you can feel the energy of the mountains all around you.
At the risk of giving the ole sales pitch we are proud of our culture at Gregory so why not tell you about it.
The work environment is fun and dynamic with no shortage of learning opportunities due to our highly collaborative environment.
We have a workhard playhard mentality and are supportive of finding a healthy worklife balance.
When it comes to professional development our high employee retention rate and tenured team is the best indicator that there is no shortage of opportunities to learn and grow.
We are fortunate to have a passionate and supportive parent company Samsonite a world leader in the travel space which provides financial stability and allows us to pay competitive salaries with great benefits.
At the end of the day we put a lot of value on each and every one of our team members.
What We Value We are a productdriven company so we place a huge amount of value in high quality design craftsmanship materials and responsible sourcing.
We care about our outdoor playgrounds and the future of the planet so we seek out environmentally conscious innovation and take real sciencebased steps to measure and reduce our overall footprint.
We believe in the incredible physical and mental health benefits we acquire from spending time outdoors.
We seek to foster aspiration without intimidation and we welcome all adventurers.
Our passion drives us to ensure every one of our products bears the mark of our handson groundup effort to curate new ideas materials and technology to deliver something that is uniquely Gregory.
This ingenuity and passiondriven mission can be felt beyond our products across all aspects of the company.
It informs the style in which interact with our customers our consumers and our community.
No matter how our consumers define adventure or wherever their curiosity leads them its our job to enhance and empower their experiences.
Gregory is an equal opportunity employer and is committed to promoting and maintaining a work environment in which all applicants associates customers and other individuals are treated with dignity and respect free from unlawful harassment discrimination or retaliation.
.
Estimated Salary: $20 to $28 per hour based on qualifications.
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